Microsoft's Leap in Online Video Ranking

March 2011 - Data released by ComScore showed Bing climbed from number seven to the number three spot in online video source rankings.

ComScore's Video Metrix showed 170 million U.S. Internet users watched an average of 13.6 hrs of video for the month of February per viewer. Google Sites held the top spot, thanks to YouTube.com, with 141.1 million unique viewers, followed by Bing with 48.8 million and Yahoo with 46.7 million total unique viewers.

This was quite a jump for Microsoft who came in 7th place in January with 38.1 million viewers. Though February showed quite a jump, Microsoft shouldn't celebrate quite yet. The average viewing time on Microsoft was only 46.5 minutes, compared to YouTube and Hulu's average times of 261.6 minutes and 224.3 minutes respectively.