Is Press Release Optimization a missing component of your public relations strategy? Then you're also missing out on leads, customers and measurable traffic too.

What is search engine marketing press release optimization? It's taking your traditionally written press release, optimizing it for relevant keyword phrases and then submitting it to news wire distribution services.

Press releases can be treated, for the most part, like any other web document where search engine optimization techniques are applied. Optimizing your company's press releases with careful integration of targeted keyword phrases and by using the right mix of news wire distribution services, can:

People go to the search engines to find information and today's search engines play a powerful role in cost-effective online marketing. With well-researched keyword optimization and the right mix of distribution, optimized press releases can drive measurable traffic, sales and quality inbound links to your website.

 

For further information on how Distinctia can effectively leverage your company's press releases to your online benefit., contact us at info@distinctia.com or call 262-758-2117.